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Defining Standards for Salesforce Citizen Developers

The IT organizations have seen some interesting turns of events in the last 2 years because of the pandemic – remote work, global resignation and shortage of IT professionals. This time calls for citizen developers to feel empowered to be able to provide faster business value to their customers.
CRM

My experience volunteering Salesforce skills for a non-profit

There are multiple different non-profit organizations striving to solve various issues of today’s world. We learn about these non-profits through local events, while we are at the check out window of grocery stores, through advertisements etc. Some of these causes are the ones we care passionately about, and some of us support these organizations by donating funds.
Interviews

Focused and Certified: Vijay Arora — From Shipping & Logistics to Salesforce

Vijay Arora is a Lead Consultant at Capgemini. He had previously spent 15 years in the shipping, transport & logistics industry when he became accidental Admin for his region. Find out what excites him the most about Salesforce, why he says getting certified is absolutely necessary, what a typical working day for him is like, why he always uses Focus on Force for his exam prep, and his advice fresh graduates aspiring for a career in Salesforce.
CRM

The Impact of Effective Customer Relationship Management

Customer relationship management is the process of providing each customer with a positive experience, which increases customer loyalty and lowers costs for a business. When businesses lose customers, they are unsure exactly what went wrong. If you are losing customers, you are likely making a mistake somewhere. And because customers are the source of revenue, all businesses strive to develop solid and long-lasting connections with them.
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